Generational Shift at Greenville’s Pita House

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News Summary

Pita House, a beloved Middle Eastern restaurant in Greenville since 1988, is transitioning to the next generation. Cousins Feras, Wael, and Hani Namouz are now at the helm, committed to preserving their family’s culinary legacy while embracing modern engagement methods. With a focus on authentic flavors and community ties, they aim to honor the past while continuing to grow this cherished local establishment.

Generational Shift at Greenville’s Beloved Pita House

Greenville, South Carolina, is buzzing with excitement as a new chapter unfolds at the popular Middle Eastern restaurant, Pita House. Established in 1988 by the Namouz brothers, the restaurant has been a family-run operation beloved by locals for over 36 years. Now, the next generation is stepping up to take the reins. Cousins Feras, Wael, and Hani Namouz are ready to carry on their fathers’ legacy while keeping the flavors and essence that have made the restaurant a cherished spot in the community.

From Grad School to Pita Perfection

Before returning home to Greenville, Feras Namouz was immersed in the bustling life of New York City, where he completed a master’s degree in public and urban policy. With a passion for family and food, he decided to abandon the city lights for the warm familiarity of family-run Pita House, focusing on the intricate art of making fresh pita bread. His journey back home signifies not just a personal passion, but a commitment to maintaining the values and recipes passed down through generations.

A Taste of Community

Pita House has become synonymous with authentic Middle Eastern fare. Known for its fresh pita bread, falafel, and hummus, the restaurant is a go-to spot for both longtime fans and newcomers alike. On any given busy lunch shift, the cousins work tirelessly in their small kitchen, producing about 50 pounds of falafel batter, chopping three cases of tomatoes, and preparing 75 pounds of fresh hummus. The years of dedication their families put into perfecting these recipes have created a sense of trust and connection with the community.

Honoring the Past While Building the Future

The fathers of Feras, Wael, and Hani started Pita House out of necessity. With limited English and no formal education, they opened the doors to provide for their families. As the new owners, the cousins are carrying this entrepreneurial spirit forward while also being more vocal about their Palestinian heritage. They recognize the importance of tradition in maintaining the restaurant’s identity, but they also see the opportunity to enhance engagement with newer generations through social media and other promotional initiatives.

A Community Staple

Pita House is not just a restaurant; it’s a vital part of the Greenville community. Longtime customers like Salim Khoury have made it a habit to visit for their favorite Middle Eastern staples. As the restaurant continues to delight the taste buds of patrons, Ziad Namouz, one of the original founders, remains an important figure on the floor, overseeing operations and taking orders. This intergenerational effort showcases the deep-rooted value the Namouz family places on hospitality.

Navigating Change in a Small Kitchen

In a kitchen where innovation meets tradition, the cousins are working diligently to uphold the legacy. Their commitment to making the same beloved dishes that have drawn in customers throughout the years remains strong. Even with plans to broaden their outreach and embrace digital promotion, they are dedicated to ensuring that the quality of food and the restaurant’s ambiance stay true to its origins.

The Road Ahead

As Pita House continues to flourish, it stands as a testament to the resilience and creativity of immigrants turned entrepreneurs. The restaurant has evolved from a small space born out of necessity into a community staple known for its exceptional service and quality Middle Eastern cuisine. The Namouz cousins are not just carrying on a family business; they are honoring a legacy while forging ahead with new ideas. With their deep respect for tradition and vision for the future, the heart of Pita House will undoubtedly keep beating strong in Greenville.

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Author: HERE Greenville

HERE Greenville

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