New Mural Decorates Retail Building in Greenville’s West End

A new mural has been unveiled on the side of a building in Greenville’s West End, adding a vibrant touch to the city’s landscape. The mural, designed and painted by Adam Schrimmer, the lead artist and owner of Blank Canvas Mural Co., now adorns the wall of the former Army Navy store located at 660 S. Main St.

Bringing Art to the West End

The mural was revealed last week at the intersection of River and Main Streets, where it now serves as a captivating feature for the new location of home furnishings retailer Ballard Designs. Schrimmer’s design for the mural was developed in collaboration with the city of Greenville and Arts in Public Places over the course of the past year.

Celebrating Greenville’s Icons

The mural showcases a vintage postcard graphic that includes a range of illustrations within bold, block letters spelling out “Greenville.” Among the featured landmarks are the Furman Bell Tower, Fluor Field, the Army Navy store, Warehouse Theater, Mary’s Cottage, the old Cotton Warehouse building, and Camperdown Mill. The artwork also includes a scenic backdrop of the Reedy River Falls, capturing the essence of Greenville’s charm.

Significance of the Building

The building on which the mural is painted holds special significance for the West End and the city of Greenville. It has recently undergone a complete historic refurbishment and renovation, with the original 75-year-old Army Navy sign still adorning the South Main Street facade. The process of creating the mural involved obtaining approvals from the National Parks Service and The South Carolina State Historic Preservation Office.

Artist’s Quote

In a statement, Schrimmer expressed his excitement and honor to be a part of Greenville’s visual legacy through the creation of the mural. He shared his hope that the artwork would be cherished by generations of locals and visitors, inviting them to appreciate and share in the beauty of the city.

Blank Canvas Mural Co.

Blank Canvas Mural Co. is a national mural design company based in Greenville, specializing in community engagement and commercial projects. The company has completed numerous murals across the country, including notable works at locations such as Michelin, Fluor Field, Aloft Hotels, and Haywood Mall.

Excitement in the Community

The unveiling of the new mural has generated excitement in the Greenville community, with residents and visitors alike admiring the artistic addition to the city’s vibrant arts scene. The mural serves as a testament to the growing culture of creativity and innovation in Greenville’s West End.

Future of Public Art

The installation of the mural on the retail building in Greenville’s West End reflects the city’s commitment to promoting public art and cultural enrichment. Such initiatives not only enhance the aesthetic appeal of the urban environment but also contribute to the community’s identity and sense of place.

Conclusion

The new mural adorning the former Army Navy store in Greenville’s West End stands as a symbol of creativity and community spirit. Designed by Adam Schrimmer of Blank Canvas Mural Co., the artwork celebrates the city’s landmarks and heritage, adding a touch of artistry to the urban landscape. As Greenville continues to embrace the arts, initiatives like this mural contribute to the city’s cultural vibrancy and sense of place.