Greenville, SC – Nestled at 219 W. Antrim Drive, the newly opened Grazeland Deli and Charcuterie Emporium is stirring excitement among food lovers and marking a fresh chapter in the culinary scene of this vibrant South Carolina city. The emporium, officially launched last month, not only represents a new start for its owner, Chad Gangwer, but also reflects the evolving landscape of the restaurant industry following the tumultuous years of the COVID-19 pandemic.
For Chad Gangwer, this new venture is more than just a restaurant; it’s the culmination of personal growth and a fresh perspective after a challenging three-year hiatus from the restaurant scene. During the pandemonium of 2020, like many, he found himself at a crossroads, dealing with the immense pressures and uncertainties that the pandemic thrust upon the hospitality industry. After over 30 years in the business, Chad made the difficult decision to step away to protect his well-being and family.
In his own words, “I have a good feeling about this, just because I feel like the more I better myself, the better success I’ve had.” With a newfound focus on mental health, self-reflection, and creativity, Chad has approached opening Grazeland with a fresh mindset. He traded in his vodka for hikes and journaling in this transformative journey.
The restaurant industry has been significantly impacted by the pandemic, as many chefs and hospitality workers found they too faced burnout and substance abuse challenges. According to data from the U.S. Dept. of Health, the hospitality sector has one of the highest rates of substance use disorders in the workforce. Nevertheless, there are resilient souls like Chad who have emerged from this experience stronger and more determined.
Another figure illustrating this shift is Anthony Gray, a seasoned chef and former restaurant owner, who responsibly chose to step back after three decades in professional kitchens in search of a better life balance. He recognized, “After COVID, it turned into more of a survival game versus an artistic expression.” With his family and well-being in mind, Gray has transitioned his focus towards catering and private culinary services, crafting a new life that still embraces his passion for food.
In the wake of these changes, conversations about mental health and work-life balance have emerged strongly within the Greenville community. Organizations like Southern Smoke Foundation and Ben’s Friends have ramped up their efforts to support industry workers facing substance abuse issues and mental health challenges. There’s a palpable shift in the industry toward not just surviving, but truly thriving and focusing on the well-being of workers.
Now a reality, Grazeland aims not only to serve delicious deli dishes and custom charcuterie boards but also to become a nurturing space for the community. Chad envisions using the restaurant’s after-hours to host informal support gatherings, fostering connections among industry workers and creating a sense of belonging.
To highlight the restaurant’s mission, Chad shared, “I want to create something that feeds my soul and nurtures my creativity.” With this intentional focus, Grazeland represents a safe harbor in the culinary storm that has challenged previous generations of restaurateurs.
As the city of Greenville embraces this new culinary addition, patrons and food lovers can expect not just a meal but an experience that echoes the resilience and adaptability of its owner. Chad’s journey reflects the larger narrative of the restaurant industry’s transforming landscape as it steadily adapts to post-pandemic realities.
With offerings that prioritize local ingredients and a vibrant atmosphere, Grazeland promises to be a gathering place for friends and families alike. You can visit this exciting new spot to celebrate life’s moments, big or small, and savor the newfound spirit of resilience that has arisen in the heart of the hospitality industry.
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